Production:
Mattel, 2018 (Series I)
Distribution:
Mattel, 2018 (Series I)
Introduction
In July of 2016 Mattel Inc. was granted the license from NBCUniversal to manufacture toys for the blockbuster hit film Jurassic World. Kenner, and later Hasbro (after the acquisition of Kenner), had been the license holder since the inception of the line in 1993. Mattel’s license rights for the “Jurassic World” franchise include action figures, play-sets, vehicles, games, plushes, role-play, preschool, and activity toys for all movies in the franchise. This news brought a range of emotion from fans of the series; most were excited to see a new license holder, and were confident that Mattel could handle the job. Others had some trepidation, because they had had nothing but disappointment from Hasbro, and they knew that the toy industry wasn’t what it once was. Getting quality items seemed like a long shot. Two years later, in Febuary of 2018, the first figures of the line were revealed.
Lines
Dinosaurs
Humans
Vehicles
12 inch Figures
Miscellaneous & Role Play
ToyFair NYC 2018
In the months leading up to ToyFair 2018 the first images of the prototypes of the line leaked online. Those images were blurry, but allowed a first look into Mattel’s style, and they did not disappoint. Many of the figures featured bright colors, faithful sculpts, and features seldom seen in Jurassic Park/World toys. On reveal day, Mattel brought out all the stops including a dancing herd of blowups Rex’s and Blue’s, a display level on on its own on the 3rd floor of the Javits Center, and a Suite in a nearby hotel nicknamed by fans as “The Jurassic Room”. The Mattel Floor Showcased many of the lines items, ranging from role-play, drones, vehicles, humans, and of course the dinosaurs, all in perfect scale to the human figures and integrated with a mobile app( both a Jurassic franchise first). The “Jurassic Room” featured the same items in and out of their display boxes, but expanded the offerings to food, clothes, games, housewares, Power Wheels, art, and more. Jurassic World star Bryce Dallas Howard was there to promote the line and even made an appearance on the “Today” show to show off some of the new offerings including her very own Barbie.
Bryce Dallas Howards Appearance on the “Today Show”.
The Mattel Toy Fair floor display.
| Velociraptor “Blue” | |
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Articulated limbs and mouth |
| Velociraptor | |
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Articulated limbs and mouth |
| Dilophosaurus | |
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Articulated limbs and venom launch |
| Gallimimus | |
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Articulated arms and Neck |
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Dimorphodon
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Articulated wings and mouth |
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Dimorphodon
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Articulated wings and mouth |
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Velociraptor
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Articulated limbs and mouth |
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Herrerasaurus
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Articulated limbs and mouth |
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Stigimoloch “Stiggy”
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Articulated limbs and neck |
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Minmi
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Articulated limbs and neck |
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Protoceratops
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Articulated limbs and neck |
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Proceratosaurus
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Articulated limbs and mouth |
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Velociraptor “Blue” and Dimorphodon
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Articulated limbs and mouth |
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Dilophosaurus and Dimorphodon
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Articulated limbs and mouth |
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Velociraptor and Gallimimus
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Crunching Jaws! Dino-Damage Wound! |
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Roarivore Triceratops
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Head Shaking w/ roar |
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Roarivore Baryonyx
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Jaw Snapping w/ roar |
| Roarivore Metriacanthosaurus | |
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Jaw Snapping w/ roar |
| Roarivore Allosaurus | |
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Jaw Snapping w/ roar |
| Roarivore Ankylosaurus | |
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Tail Swing w/ roar |
| Roarivore Ceratosaurus | |
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Jaw Snapping w/ roar |
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Roarivore Pteranodon
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Wing Flapping w/ roar |
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Roarivore Sinoceratops
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Head shaking w/ roar |
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Action Attack Stegosaurus
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Tail swinging action |
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Action Attack Carnotaurus
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Jaw snapping action |
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Action Attack Suchomimus
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Jaw snapping action |
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Extreme Chompin’ T-Rex
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Chomping Mouth Action |
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Thrash and Throw T-rex
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Full articulation w/ roar,jaw snapping, and full body movement controlled by its tail. |
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Mosasaurus
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Real Feel Skin w/ Jaw articulation |
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Super Colossal Tyrannosaurus Rex
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Jaw articulation and Dino swallowing action |
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Indoraptor
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Full body articulation |
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Grab ‘n Growl Indoraptor
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Arm slashing and mouth snapping w/ electronic roar |
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Tyrannosaurus Rex Anatomy kit
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Anatomy reconstructing |
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Kohls’ Set, Exclusive
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Includes Velociraptor, Owen, 2 Compsognathus, Gallimimus |
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Legacy Collection Extreme Chomping T-rex
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Extreme Chomping action |
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Legacy Collection Extreme Chomping Spinosaurus
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Extreme Chomping action |
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Legacy Collection Pteranodon
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Wing Flapping action |
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Legacy Collection Baby Tyrannosaurus Rex
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Jaw Snapping action and capture gear |
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Legacy Collection Velociraptor
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Jumping action |
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Legacy Collection Pachycephalosaurus
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Head Ramming Action! |
| Legacy Collection Jurassic Park 3 Velociraptor | |
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With Jumping Action |
| Legacy Collection Jurassic Park Dilophosaurus | |
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Action is unknown at this time, possibly spitting. |
| Legacy Collection Jurassic Park Gallimimus | |
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With Running Action |
| Legacy Collection Jurassic World Pteranodon | |
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With Wing Flapping Attack |
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Legacy Collection 6 Pack Attack Pack
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Includes Dilophosaurus, Dimorphodon, 2 Gallimimus, Pteranodon and Velociraptor |
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Legacy Collection Legacy Multi-pack
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Includes Alan Grant, Compsognathus, Dilophosaurus, Gallimimus and 2 Velociraptors |
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Legacy Collection Mini Dinosaurs Set 1
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5 Mini Dinosaurs; Includes exclusive Pachycephalosaurus |
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Legacy Collection Mini Dinosaurs Set 2
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5 Mini Dinosaurs; Includes exclusive Brachiosaurus |
| Battle Damage Mini Dinosaurs | |
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Set of 15 |
| Battle Damage Stygimoloch | |
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With battle damage |
| Battle Damage Velociraptor “Blue” | |
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With battle damage |
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Battle Damage Herrerasaurus
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With battle damage |
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Battle Damage Triceratops
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With battle damage |
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Battle Damage Pachycephalosaurus
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With battle damage |
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Battle Damage Gallimimus
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With battle damage |
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Battle Damage Pteranodon
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With battle Damage |
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Battle Damage Velociraptor
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With battle Damage |
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Battle Damage Lockwood Playset (Limited Release)
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With Indoraptor and Blue! |
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Battle Damage Extreme Chomping Tyrannosaurus with Monolophosaurus
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With Battle damage |
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Battle Damage Super Colossal Tyrannosaurus
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With battle damage and electronic roar |
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Destructasaurus Dilophosaurus
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With Compsognathus |
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Destructasaurus Dimetrodon
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With Microceratus |
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Destructasaurus Pteranodon
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With Microceratus |
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Destructasaurus Velociraptor
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With Microceratus |
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Destructasaurus “Stiggy”
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with Dimorphodon |
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Destructasaurus “Stiggy” with Lab and Owen
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with Owen |
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Pteranodon Copter Attack set
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with Helicopter and pilot |
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Tyrannosaurus Ambush Set (Limited Release)
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with Mercenary and power box accessory |
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Dino DNA Lab Kit Velociraptor
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with slime |
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Dino DNA Lab Kit Dimorphodon
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with Slime |
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Lava Surge Playset
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with Slime and exclusive Baryonyx |
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Mini Dinosaur Assortment
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T-Rex, Velociraptor, Triceratops , Parasaurolophus, Carnotaurus, Ankylosaurus, Stygimoloch, Stegosaurus, Dilophosaurus, Baryonyx, Apatosaurus, Velociraptor 2, Indoraptor, Allosaurus, Metriacanthosaurus, Pteranodon, Spinosaurus, Triceratops 2, Ankylosaurus 2, Stegosaurus 2, Suchomimus, Stygimoloch 2, Diplodocus, Postosuchus, Ceratosaurus, Pachyrhinosaurus, and Dimorphodon |
| Return to Lines | |
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Owen & Baby “Blue”
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With Baby Blue |
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Dinosaur Trainer Owen
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With Armor |
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Mercenary & Dimorphodon
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With Dimorphodon |
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Mercenary Claw Capture
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With Ankylosaurus |
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Claire & Stegosaurus
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With baby Stegosaurus |
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Lockwood Battle Owen
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With weapon accessories |
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Zia
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With Triceratops |
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Wheatley Dino Trophy Hunter
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With gun |
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Maisy
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With T-rex and T-rex Skull |
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Story Pack Velociraptor “Blue” and Owen
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With jumping ation |
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Gyrosphere & Claire
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With rolling action |
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“Stiggy” with Mercenary
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With head ramming action |
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Legacy Collection Alan Grant
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With Compsognathus and Flare Gun |
| Legacy Collection Ellie Sattler | |
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With Compsognathus and Flashlight |
| Legacy Collection Robert Muldoon | |
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With Compsognathus and Gun |
| Legacy Collection Ian Malcolm | |
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With Compsognathus and Flare |
| Return to Lines | |
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Jeep Wrangler w/ Rescue Net
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Net Launching action |
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Jeep Wrangler Raptor Attack RC
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With Raptor chasing action |
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1:18 Die-cast Jeep Wrangler
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Opening doors and hood |
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Textron Tiger RC
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Remote Controlled |
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Textron Tiger RC 2
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Remote Controlled |
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Gyrosphere RC with Owen
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Remote Controlled |
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Off Road Rescue Rig
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With Lights and Sounds |
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Deep Dive Submarine
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With light up cabin |
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Quest for the Indominus
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With light up cabin, Indominus skeleton, and Mosasaur! |
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Gyrosphere Blast Vehicle
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With launching Gyrosphere |
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Legacy Jeep Vehicle
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With Working Winch |
| Return to Lines | |
12″ Basic Fallen Kingdom Figures |
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12″ Blue
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With Simple Articulation |
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12″ Velociraptor
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With Simple Articulation |
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12″ Indoraptor
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With simple articulation |
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12″ Dilophosaurus
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With Simple Articulation |
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12″ Pachycephalosaurus
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With simple articulation |
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12″ Owen
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Basic Articulation |
| Return to Lines | |
Miscellaneous and Role Play |
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Rip Run Chaser Owen on Motorcycle
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Rip cord Running Action |
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Rip Run Chaser Velociraptor “Blue”
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Rip cord running action |
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Rip Run Chaser Velociraptor
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Rip cord running action |
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Rip Run Chaser “Stiggy”
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Rip cord running action |
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Hatch N’Play Dinosaur Assortment
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Each figure has a special feature unique to its species: The T-Rex’s teeth grow for a super chomp, Baby Blue the Velociraptor has chomping jaw action, the Triceratops has a super stomp, and Stiggy has growing horns. |
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Kamigami Robot “Blue”
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Kids can build their own “Blue” and “Villain Dino” robots by folding and snapping together the durable, plastic pieces from the raptor shell sheet. Movements, interactions, lights, and special Jurassic World sounds can be customized from the free mobile app, which also allows you to remotely control the beasts. |
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Kamigami Robot Indoraptor
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Kids can build their own “Blue” and “Villain Dino” robots by folding and snapping together the durable, plastic pieces from the raptor shell sheet. Movements, interactions, lights, and special Jurassic World sounds can be customized from the free mobile app, which also allows you to remotely control the beasts. |
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Chomp ‘n Roar Mask Velociraptor “Blue”
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Open jaw to move eyes & activate Roar |
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T-rex and Indoraptor Masks
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Jaw opening action when you talk |
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Rubber “Blue” Claws
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Wearable Raptor Claws |
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Power Wheels Ride on “Blue”
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Driving Vehicle |
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Uno Attack Jurassic World Edition
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Press down on snout to hear hiss, but be careful, it might spit cards at you |
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Jeep Wrangler Powerwheels
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With T-rex side view mirror sticker |
Images courtesy of Smythstoys.com, Entertainment Weekly, and…
